Odesa National University Herald. Series Economy
Volume 31. Issue 1(107). 2026 р.

Date published: March 26, 2026

Date printed: April 3, 2026

Economy
TITLE PAGE
CONTENTS
Bahorka Mariia, Yurchenko Nataliy STRATEGIC DIRECTIONS FOR IMPROVING THE MARKETING SYSTEM FOR PROMOTING PRODUCTS OF AGRICULTURAL ENTERPRISES	6
Davydenko Nadiia, Didkivska Karyna, Kostritsa Bogdan FEATURES OF INSURTECH INTEGRATION IN THE ACTIVITIES OF UKRAINIAN INSURANCE COMPANIES IN THE CONTEXT OF AI DEVELOPMENT	13
Krysko Zhanna THE ESSENCE OF ADAPTIVE MANAGEMENT OF ORGANIZATIONS UNDER CONTEMPORARY CHALLENGES	20
Romanenko Olesia INTEGRATED METHODOLOGY FOR ASSESSING THE OMNI-RESILIENCE OF A DEVELOPMENT COMPANY BASED ON MULTIDIMENSIONAL INDICATORS	26
Turlo Nataliia, Litvin Olena, Markhonos Svitlana SOCIAL PROTECTION OF EMPLOYEES AS A TOOL FOR HUMAN CAPITAL DEVELOPMENT IN THE CONDITIONS OF SOCIO-ECONOMIC TRANSFORMATION/a>	32
Shchur Roman, Zhavoronok Artur, Nemylostyvyy Ihor TAX PLANNING AS AN INSTRUMENT FOR IMPLEMENTING THE STATE’S TAX POLICY	39
Yakubovsky Serhiy, Lomachynska Iryna, Shmagina Veronika EVOLUTION OF SHIPPING COMPANIES’ BUSINESS MODELS UNDER DIGITAL TRANSFORMATION AND STRUCTURAL CHANGES IN GLOBAL SHIPBUILDING	46
OUR AUTHORS	53